The team at Trade Ideas has been working closely with each other for nearly 12 years. Collectively, we offer over 95 years of design and marketing experience, bringing our clients the expertise and quality they deserve. Our clients are like our family and we make every effort to show honesty, respect and warmth with each person we engage.

Shannon McQuade LuQuire

Shannon McQuade LuQuire

Owner | Account Executive

A native of New Bern, NC, Shannon graduated from the University of North Carolina at Chapel Hill with a BA in English. She began her career at an advertising agency in Raleigh where she worked as an Account Manager. She later became an Account Executive at an exhibit design firm where she learned how to design and produce trade show displays, create marketing materials and write press releases for her clients. She understands deadlines and knows that things can be overwhelming at times, but her experience and positive attitude give peace of mind that details will be checked and deadlines will be met. Shannon started Trade Ideas in 2007 after returning to New Bern with her family. Her experience in the design and marketing industry brings a fresh perspective and she provides high quality designs and strategies for her clients every time. Email Shannon

Shane Poteete

Shane Poteete

Graphic Designer | Website Developer

Shane received a scholarship to attend Shepherd University where he graduated Cum Laude with a BFA in Graphic Design and a minor in painting. In addition to taking on a variety of freelance projects over the years, Shane has served as Art Director for advertising/marketing firms in both Maryland and North Carolina where he played a key role in the design and development of print, web, multimedia, and television advertising for both business to business and consumer accounts. Shane has received many Graphic Design USA Awards and his logos have been featured in the LogoLounge Master Library. His expertise and keen eye for detail are a driving force behind the creative development of client projects.

Matt Everley

Matt Everley

Graphic Designer | Website Developer

Matt has nearly 20 years of experience in graphic communication, web design and brand development. He has been employed for one of the largest advertising agencies in the world, “Ogilvy & Mather,” and the smallest, himself. He’s worked on national and international accounts for the likes of Tyco, IBM, Allscripts and Divi Resorts to name a few. He holds a BA in Graphic Communications and a Minor in Design from NC State University, graduating Cum Laude. His knowledge of the Internet, dynamic content, graphic design and printing processes makes him a huge asset. Matt has obtained multiple awards for design, direct mail and corporate identity systems, including GDUSA American Graphic Design Awards and a Golden Web Awards from IAWMD.

Robert Burns

Robert Burns

Director IT Services

Robert keeps us grounded with logic, technical savvy and hard numbers. Not only does he manage our hosted accounts and provide IT service, he is also a frontline point of contact for many of our clients. Whether it’s managing a large database-driven website from start to finish, or photographing enough product to fill a catalog, we know Robert will be up to the task. His experience is varied and includes project management for multi-million dollar corporations where his expertise in processing large amounts of data are paramount. From custom programming and database design, to brand strategy and client management, we rely on Robert every day. In the few hours he’s not answering client requests, Robert enjoys running, travel and collecting fine wine from around the world.

Holly Collins

Holly Collins

Account Manager | Copy Writer

Holly is a graduate of the University of Tennessee, Knoxville where she majored in English literature and anthropology. She comes to Trade Ideas after a 17-year career in the electronics manufacturing trade publication world. Her work in publishing began in Atlanta where she served as the assistant editor of several magazines and eventually became the managing editor for a family of online manufacturing, military, and design news sites and daily newsletters. In 2010, she joined her husband and daughter in a move to New Bern, NC and now says she will never return to big city life. Holly brings her creative and effective content writing, editing, and organizational skills to a wide variety of Trade Ideas’ projects.